SAN ANTONIO, TX - JUNE 3: Devin Vassell #24 of the San Antonio Spurs, Karl-Anthony Towns #32 of the New York Knicks, and Victor Wembanyama #1 of the San Antonio Spurs look on during the game during Game One of the 2026 NBA Finals on June 3, 2026 at Frost Bank Center in San Antonio, Texas. Mandatory Copyright Notice: Copyright 2026 NBAE

Game 1 viewership of NBA Finals up 90% over last year's opener

The Associated Press
8 hours ago
Juan Ocampo / National Basketball Association / Getty

SAN ANTONIO (AP) — The star power of Victor Wembanyama and Jalen Brunson helped this year's NBA Finals get off to a huge start in terms of viewership, the likes of which hadn't been seen since the last finals matchup between LeBron James and Stephen Curry eight years ago.

Game 1 of the finals matchup between the San Antonio Spurs and New York Knicks averaged nearly 17 million viewers on Wednesday night, up 90% when compared to last season's finals Game 1. It was the most-watched Game 1 since 2018, the most recent time James — then of Cleveland — and Golden State's Curry faced off in the title round.

Wednesday's game had a peak audience of 19.63 million viewers around 11 p.m. EDT, which would have been in the fourth quarter of New York's 105-95 victory.

It was the most-watched finals Game 1 ever on ABC and the most-watched finals contest since Game 6 of the 2019 title series between Toronto and Golden State.

The viewership numbers for Game 1 on Wednesday were higher than the opening game of 15 of the past 16 World Series, including the 2024 series opener between the New York Yankees and Los Angeles Dodgers — a matchup pitting the country's top two media markets. That game averaged 15.2 million viewers.

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AP NBA: https://apnews.com/hub/NBA

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